OPINION: The Hidden Link Between AI Strategy and Student Retention
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OPINION: The Hidden Link Between AI Strategy and Student Retention
StarRez Executive Chairman Travis Knipe and College Track President & CEO Shirley M. Collado explore the overlooked connection between AI strategy and student retention. As institutions face mounting enrollment pressure, the article argues that thoughtful use of AI—especially when tied to the student living experience—can help identify students who need support earlier, reduce administrative burden, and free staff to focus on the human connections that keep students engaged and enrolled.